Sulus.ai bills you at a fixed wholesale rate for each plan tier. You set the price you charge your own client on top of that. Everything above wholesale is your margin, and you keep 100% of it.
You control your packaging, your positioning, and your invoice to the client. Sulus.ai bills you at wholesale and never takes a cut of what you charge above it.
Wholesale Rates by Tier
Wholesale rates are billed monthly and match the standard sulus.ai plan tiers.
| Plan | Wholesale rate | What it includes |
|---|---|---|
| Starter | $50/mo | 1 assistant, 100+ voices, 140+ languages, SMS/email notifications, recording & transcripts, basic integrations |
| Growth | $150/mo | Everything in Starter, plus 3 assistants, 2 numbers, 15 custom FAQ responses, advanced analytics, Lead Tracker, advanced CRM integrations |
| Pro | $500/mo | Everything in Growth, plus White Glove Onboarding, 5 assistants, 5 numbers, priority support, outbound calling, ROI Lead Tracker, custom workflow automations |
| Enterprise | Custom | Unlimited assistants, dedicated support, custom integrations, volume terms |
Your markup sits on top of these rates. It does not change what is included at each tier.
Setting Your Client Price
There is no required markup percentage. You decide what to charge your client for each tier.
Sulus.ai bills you the wholesale rate every month. You invoice your client at your own rate, on your own terms. The difference is yours.
Referral and Override Program
When you refer another reseller to Sulus.ai, you earn an ongoing commission on their business for as long as they stay active.
Of the wholesale amount billed to your direct referral, every month
Of the wholesale amount billed to their referral, one level deeper
How commissions are paid
Sulus.ai pays referral commissions out of its own margin. Your referral's earnings are never reduced to fund your commission, and yours are never reduced to fund anyone else's.
Sulus.ai issues each partner a unique referral link. Referrals made through your link are attributed to you automatically. Contact Sulus.ai to get your unique link.